about us

Let's get to know each other.
It's much better to work with familiar & friendly people.

Who are we?

We’re a Polish software house based in Poznań. We mainly serve digital agencies worldwide as an extension to the team or an external web development department, but we also provide end-to-end project development for business enterprises.

Advanced, content-rich websites and e-commerce solutions based on Kentico or Umbraco platforms, web applications, mobile apps, and custom .NET solutions are what we mostly do.

In short: if you need help developing, fixing, upgrading or maintaining a digital product that requires a little more than a WordPress template and basic programming knowledge, feel free to contact us.

We focus on the international market, so every member of our team who has direct contact with clients communicates in English freely.

Our team

Paweł Nienartowicz
CEO

Joanna Krupitowicz
CMO

Patryk Minge
CTO

Roman Witalis
CPO

Long story short

We started back in 2014 as a digital marketing agency specializing in web design, SEO, and online campaigns. Over time we noticed our clients ask for more advanced and customized digital solutions. Marketing actions went hand in hand with landing pages, website upgrades, and automation tools. As a result, we hired more web developers and developed our .NET programming skills until we became a full-time software house with a digital marketing background.

Meanwhile, we were getting inquiries from other digital agencies that experienced similar demand for developer services and offered them a partnership. Our cooperation model turned out to be effective since successful projects often resulted in new orders.

We decided that this would be our company's mission: to help agencies meet the growing demand for sophisticated web development services.

Values

First of all, we want to be a technology partner, not just a subcontractor.

Proactivity in finding the best solutions for your problems, open communication, transparency, and a down-to-earth approach are what you can expect from us.

We are a combination of many different characters, but we have one thing in common. We prefer the real talk to corporate BS, and honesty is something you can always count on with us.

Achievements

Being a Kentico Partner for almost ten years, probably the most experienced Kentico agency in Poland, and an Umbraco Partner, we have helped to deliver over 100 successful digital projects for clients all over the world.

We have worked with digital agencies and companies from Poland, the United Kingdom, Germany, Switzerland, Canada, and New Zealand. The websites we developed were highlighted by Kentico among the finalists of the Site of the Year contest.

Our clients are delighted with our partnership, hence our excellent NPS scores and 5-star reviews on Clutch.

Culture

Since we originated in marketing, our name was intended as a play on the words 'ad' and 'high definition.' Over time, we began to devote much more attention to web development, while maintaining the creativity associated with the multifaceted nature of the marketing industry. We are a diverse group of individuals, but what we have in common is hyperfocus on clean coding, a strong commitment to meticulous task management, and enthusiasm for new technologies.

developing devotion